“The best stories don’t teach people anything new,” insists Seth Godin, master speaker and entrepreneur. “The best stories agree with what the audience already believes and makes the members of the audience feel smart and secure when reminded how right they were in the first place.”
Our stories have the potential to inspire us and lift us out of darkness. Platform Giant, CEO Shane Purnell, explains that an exceptional story often begins with reference to a personal experience about loss or hopelessness and ends with a call to action that offers solutions to your audience.
Many people believe they have a powerful story to tell. Remember the purpose of telling your story is not to focus attention upon your experiences. The purpose of your story is to help your audience discover their own story in your experience.
A commanding story will establish you as a thought leader. You will, as the geniuses behind InternetBusinessMastery.com will attest, “create influence.” Through influence, you empower others with tools to change their own lives.
A powerful guide called Tips from How to Craft a Story That Attracts Loyal Customers (InternetBusinessMastery.com, 2013) offers outstanding suggestions to help you create a strong story that will invite your audience into your shared experiences and establish you as an influencer.
Your story is the bridge that connects you with others. As author, Brené Brown, once said, “If you own your own story, you get to write the ending.” Our stories are meant to be shared with one another. They strengthen us. They empower us.
You have a powerful story. Use it as an opportunity to invite others to write a new chapter in their own lives.
Your audience is waiting.
What story are you ready to write?
Move beyond feeling stuck. Transform Writer’s Block into Awesomeness.
Read powerful storytelling experiences from urban students in Voices in the City School.
Transform your dream into action!Dreams to Action Trailblazer's Guide